Daawat is one of the most popular rice brands in the world. Daawat is a part of LT Foods Ltd. which also owns Royal, ecoLife, Devaaya, and Heritage. Daawat wanted to create a microsite for the USA to promote two of its popular rice variants i.e. Daawat Traditional Basmati Rice and Daawat Ultima Extra Long Grain Basmati Rice and highlight a new offer on these variants.
Eiosys Pvt. Ltd. delivered a simplified website to showcase and explain each of its two popular products in detail. The special offer was highlighted using interactive elements to engage the customers and capture their interest. With the help of advanced analytics, we were able to track the location of visitors and record their interests. The website was mobile optimized to ensure its smooth accessibility in smartphones. The website reached millions of users across the United States.