Zoc Learnings wanted to boost its online presence and make its courses more accessible and appealing. With multiple city locations and various IT and management certifications, they needed a website to showcase their offerings effectively, engage potential students, and boost credibility as an accredited trainer. Their current site had a clunky interface, poor SEO, and failed to highlight their expertise or course depth. Zoc Learnings also sought a platform to support growth and serve audiences in the USA, UAE, and India.
We held discovery calls with Zoc Learnings to pinpoint their needs and understand their audience across regions. Our team studied top competitor websites in the UAE, India, and USA to grasp industry norms and user preferences.
The new website delivered impressive results soon after launch. With SEO-friendly design and improved navigation, Zoc Learnings saw better search engine rankings. Within three months, website traffic and lead inquiries grew 2.5 times, with significant enrollment increases in courses like project management and cybersecurity.
Additionally, the conversion rate increased by 68%, highlighting the website’s improved ability to turn visitors into enrolled students.
We continue to monitor and maintain the website, ensuring top performance, and supporting Zoc Learnings in its mission to train aspiring managers and IT professionals worldwide.
